Jolly Holiday Lights, a cherished Central Iowa tradition, is set to shine brightly once again this year. After two decades of spreading holiday cheer in Des Moines under Make-A-Wish Iowa's management, a new era begins with Winterland Inc. taking the reins. This transition not only ensures the continuation of the beloved lights but also provides a significant boost to Make-A-Wish Iowa's wish-granting efforts.
Why the Shift and the Impact
CEO Sara Kurovski expressed her gratitude for the opportunity to focus on wish-granting while Winterland Inc. steps in to maintain the holiday tradition. The 2023 season presented challenges that made it difficult for the nonprofit to manage the event alone. However, with Winterland Inc.'s involvement, the lights will continue to light up the sky and raise funds for kids.For every ticket purchased this year, $1 will go directly to Make-A-Wish Iowa. With 300 wishes waiting to be granted statewide and 80 in Central Iowa alone, this contribution is set to make a substantial impact. It allows Make-A-Wish Iowa to move forward without the upfront costs, putting them in a stronger position to fulfill more wishes.The drive-thru display, which opens Friday at 5:30 p.m. and remains on through Jan. 4, offers a convenient and festive way for families to enjoy the holiday lights. Tickets are available online and at the gate, making it accessible to everyone.The Legacy Continues
Madelyn Graham, the marketing and sales representative of Winterland Inc., emphasized their excitement in continuing the legacy built by Make-A-Wish. The partnership between the two organizations ensures that the magic of Jolly Holiday Lights remains in Iowa. Graham is happy to keep the beloved tradition alive and provide families with a memorable holiday experience.The lights themselves have become a symbol of the holiday season in Central Iowa. They bring joy and wonder to children and adults alike, creating a sense of community and togetherness. With Winterland Inc. at the helm, this tradition will continue to thrive for years to come.Benefits for the Community
Not only does Jolly Holiday Lights raise funds for Make-A-Wish Iowa, but it also brings people together. Families can gather in their cars and drive through the display, sharing the holiday spirit with one another. It's a time-honored tradition that has become an integral part of the Central Iowa holiday season.The event also provides a boost to the local economy. Visitors to the drive-thru display spend money on tickets and perhaps even grab a bite to eat or a souvenir. This helps support local businesses and contributes to the overall well-being of the community.In conclusion, Jolly Holiday Lights is set to light up the sky and hearts of Central Iowa once again. With the support of Winterland Inc. and the dedication of Make-A-Wish Iowa, this beloved tradition will continue to bring joy and make a difference in the lives of children. Whether you're a local or a visitor, make sure to experience the magic of Jolly Holiday Lights this holiday season.READ MORE